Phu Quoc, nestled in the Gulf of Thailand and often referred to as the “Pearl Island,” has rapidly emerged as one of Vietnam’s most sought-after destinations for Meetings, Incentives, Conferences, and Exhibitions (MICE). Known for its pristine beaches, lush forests, and luxurious resorts, Phu Quoc is an ideal setting for combining business and leisure.
In 2024, Phu Quoc attracted over 3 million visitors, with international arrivals accounting for nearly one-third of the total, cementing its reputation as a premier destination for high-end tourism and corporate events. That same year, an Indian billionaire booked out an entire luxury resort in Phu Quoc to host a lavish seven-day wedding celebration attended by 350 high-profile guests.
With world-class infrastructure, unique natural landscapes, and unparalleled hospitality services, Phu Quoc is paving the way as a leading MICE hub in Southeast Asia.
A Blend of Nature, Heritage, and Modern Comforts
Phu Quoc offers a harmonious blend of breathtaking nature, vibrant local culture, and modern luxury. The island boasts a tropical monsoon climate with an average temperature of 27ºC, making it an ideal year-round destination for MICE activities. Its iconic beaches, such as Sao Beach, Truong Beach and Dai Beach, feature powdery white sand and crystal-clear waters, creating the perfect backdrop for team-building activities and outdoor events.
Beyond its pristine beaches, Phu Quoc is also home to Phu Quoc National Park, a UNESCO-designated Biosphere Reserve where visitors can explore a diverse ecosystem, trek beneath layered forest canopies, or kayak along peaceful rivers. In addition, sites such as Phu Quoc Prison and traditional fish sauce distilleries offer unique perspectives on the island’s rich cultural and historical heritage.
Phu Quoc’s strategic location has not only made it a cultural crossroads but also a true culinary paradise. The island’s vibrant night markets are a must-visit, offering a wide array of distinctive local dishes influenced by the Mekong Delta, various Vietnamese regions, and even hints of Khmer flavor. Freshly caught seafood – harvested daily – takes center stage, with signature delicacies such as grilled sea urchin with scallion oil, steamed flower crab, and herring salad. When paired with Phu Quoc’s renowned fish sauce and fragrant local pepper, these dishes create a unique gastronomic experience that is deeply rooted in the island’s identity.
World-Class Tourism Infrastructure
Modern Transportation Connectivity:
Phu Quoc International Airport connects the island to major cities in Asia, such as Bangkok, Beijing, Busan, Hong Kong, Kuala Lumpur, Seoul, Singapore, Siem Reap, Taipei, etc. with direct international flights. Domestically, it links key Vietnamese cities like Ha Noi and Ho Chi Minh City. The island is also accessible by high-speed ferry from the mainland, ensuring smooth travel for MICE participants.
Luxurious Resorts and Conference Facilities:
Phu Quoc offers a long list of options for businesses to easily select a suitable 5-star resort. Renowned brands such as JW Marriott Phu Quoc Emerald Bay Resort & Spa, InterContinental Phu Quoc Long Beach Resort, Melia Vinpearl Resort & Golf Phu Quoc, Sheraton Phu Quoc Long Beach Resort, Mövenpick Villas & Residences Phu Quoc, Pullman Phu Quoc Beach Resort, Wyndham Grand Phu Quoc, and Salinda Phu Quoc Island Resort & Spa all boast spacious meeting halls, state-of-the-art facilities, and stunning outdoor venues.
The Vinpearl Convention Center, the largest conference venue on the island, is ideal for hosting high-profile events. It features 10 banquet halls and meeting rooms ranging from 209 to 1,250 square meters, accommodating 40 to 1,060 guests. This makes it a perfect destination for conferences, gala dinners, and incentive programs as part of large-scale MICE events.
Unique Leisure Experiences:
The island is also a golfer’s haven, home to world-class courses like Vinpearl Golf Phu Quoc, a 27-hole championship course designed by IMG. This premier golfing destination seamlessly blends challenging fairways, stunning coastal scenery, and lush greenery. With its eco-conscious design and commitment to preserving the environment, Vinpearl Golf Phu Quoc stands out as a top choice for corporate events, offering a refined balance of luxury and nature to elevate any MICE experience.
In addition, Phu Quoc provides luxurious yacht services for private events and leisure activities. Visitors can charter private yachts for sunset cruises, island-hopping excursions featuring snorkeling or scuba diving, and exclusive on-sea celebrations. Meanwhile, the Grand World Phu Quoc complex, often called the “sleepless city,” adds excitement to incentive programs with its vibrant nightlife, shopping, and entertainment options. These diverse offerings make Phu Quoc a truly unique destination for blending relaxation, adventure, and business.
Rewarding Incentive Travel Experiences
Beach Team Building:
Phu Quoc’s vast, expansive beaches and shallow, crystal-clear waters provide the perfect setting for creative team building activities such as raft-building and paddling challenges, beach Olympics-style competitions, or relaxing sunset yoga sessions. Exotic Vietnam offers a wide range of innovative and customizable programs tailored to meet the diverse needs and goals of each organization, ensuring a memorable and engaging bonding experience for every team.
Eco-Adventures:
Phu Quoc is an ideal destination for nature lovers and outdoor adventure enthusiasts. Visitors can trek along shaded forest trails or kayak down the calm rivers winding through Phu Quoc National Park – home to a rich tropical rainforest ecosystem. The journey unveils fascinating surprises of the island’s native flora and fauna, with chances to spot rare bird species or hear the distant calls of gibbons echoing through the trees.
For ocean lovers, exploring the An Thoi Archipelago is an experience not to be missed. This pristine island cluster boasts crystal-clear waters and untouched beaches. Here, snorkeling and scuba diving open up a vibrant underwater world filled with brilliant coral reefs, schools of colorful tropical fish, and diverse marine life. Every moment beneath the surface offers an unforgettable encounter with nature, deepening your connection to the raw beauty of Phu Quoc’s seascapes.
Cultural Immersion:
Visit traditional fishing villages such as Ham Ninh, learn about the art of making Phu Quoc’s famous fish sauce right in Duong Dong, or explore pepper plantations in Khu Tuong to discover the island’s distinctive agricultural heritage. Travelers can also visit pearl farms to witness firsthand the meticulous process of pearl cultivation and admire exquisite jewelry that showcases the traditional craftsmanship of Phu Quoc. Don’t forget to choose the finest pearl bracelets – symbols of purity and enduring affection – as heartfelt gifts for your loved ones.
Culinary Delights:
Phu Quoc’s cuisine is a highlight of every journey, featuring local specialties such as grilled sea urchin, herring salad, and freshly caught seafood. A stroll through Duong Dong Market – the island’s largest and most bustling marketplace – offers an authentic glimpse into local life. Here, an impressive variety of fresh seafood is on display, from shrimp, crab, and flower crab to various kinds of fish, squid, and shellfish, all carefully selected and artfully arranged. Cooking classes add an engaging, hands-on element, where teams can bond through the preparation and enjoyment of traditional dishes, gaining a deeper appreciation for the island’s rich culinary heritage.
Relaxation and Wellness:
After intense meetings, members can relax at luxurious spas offering traditional Vietnamese therapies, such as herbal massages and therapeutic baths, designed to restore both physical and mental well-being. To enhance the experience, guests can also embark on a luxurious yacht cruise, enjoying the stunning sunset views over the bay, sipping on signature cocktails, and unwinding in the beautiful natural surroundings. There are a variety of options to choose from, ranging from charming small yachts like Catamaran Sarita, to the classic elegance of Emperor Cruises Legend, or the entertainment paradise of Nautilus. Each journey offers incredible experiences, with exquisite, top-notch cuisine served on the luxurious yacht, surrounded by the vast ocean, creating unforgettable memories.
Exotic Vietnam: Your Trusted MICE Partner
Planning a successful MICE program in Phu Quoc requires expertise and meticulous attention to detail. Exotic Vietnam, a leading destination management company (DMC), is dedicated to delivering exceptional MICE experiences tailored to client needs. With years of experience in organizing corporate events, team-building activities, and incentive tours, Exotic Vietnam is known for its creativity, professionalism, and commitment to sustainability.
Exotic Vietnam designs customized MICE packages that seamlessly blend work and leisure, ensuring an unforgettable experience for all participants. From organizing large-scale conferences to hosting intimate corporate retreats, the company excels in curating programs that reflect the unique charm of Phu Quoc. Furthermore, Exotic Vietnam prioritizes eco-friendly practices and incorporates local cultural elements into its events, promoting responsible tourism.
